Contracting firms with a strong sense of purpose are better able to inspire and innovate. People today want to work for an organization that not only provides a paycheck but also makes the world a better place; their motivations are quite different from those of us who began our careers a few decades ago.

Watch Digging Deeper this week as Dennis shares why having purpose is more than catchy slogans and posters and encourages you to integrate mission and purpose into ALL day-to-day activities in your company. How has mission and purpose guided you through challenging times? We’d love to hear your stories. Please share with us in the comments below.

The Denver class of The Contractor Business Boot Camp is filling up fast. If you haven’t yet enrolled your high-potential NextGen leaders to this career development program, do it NOW! Please contact Charlotte at ckopp@familybusinessinstitute.com for more information.